How will the German fitness industry grow? Industry news How will the German fitness industry grow?MD of Brandwave Germany, Vicky Stickland and Account Manager Christian Reinhardt recently attended the third…Anna Buechel19/09/2017
What can the fitness industry learn from the outdoor industry? Industry news What can the fitness industry learn from the outdoor industry?The German Federation of Fitness and Health (DIFG) recently invited Brandwave along for their third…Vicky Stickland19/09/2017
What it’s like to speak at the world’s largest bike show? Industry news What it’s like to speak at the world’s largest bike show?Brandwave Founder, Daniel Macaulay recently gave a keynote talk about brand positioning at Eurobike tradeshow…Daniel Macaulay12/09/2017
OutDoor 2015 Panel Discussion Round-Up Strategic thinking OutDoor 2015 Panel Discussion Round-UpTiming, Placing, Pricing – Sustainable Distribution and Retail Strategies For this year’s OutDoor we were…samuelfreeman13/08/2015
Brandwave’s collaboration workshop at the OIA conference. Strategic thinking Brandwave’s collaboration workshop at the OIA conference.The Facilitation of Collaboration Brandwave's MD, Dan, takes a few moments to reflect on the…Daniel Macaulay16/04/2015
What influence can sport have on our personalities and career skills development? Strategic thinking What influence can sport have on our personalities and career skills development?After a recent trip back to his homeland of Ireland, Brandwave Managing Director, Dan takes…Daniel Macaulay01/07/2014