Should Sportswear Brands use Athletes not Models? Industry news Should Sportswear Brands use Athletes not Models?Meryl David, the Olympic ice dancer, tweeted 3 pictures side by side: Bella Hadid wearing…Vicky Stickland08/08/2018
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Brandwave Brand Test: adidas & Sweaty Betty Brand Test Brandwave Brand Test: adidas & Sweaty BettyThis week, Digital Account Manager Lucy tests her Sweaty Betty Pilates socks and the adidas…Lucy Hendry02/03/2017
Brandwave Brand Test: Orca Killa 180 Goggles Brand Test Brandwave Brand Test: Orca Killa 180 GogglesChristian, one of our German Account Managers, reviews the Orca Killa 180 goggles in preparation…Anna Buechel09/02/2017
The Brandwave Brand Test: Stance Fusion Snow Brand Test The Brandwave Brand Test: Stance Fusion SnowThe Brandwave Brand Test: Stance Fusion Snow This year we will be trying out and…Oliver Robinson25/01/2017
OutDoor 2015 Panel Discussion Round-Up Strategic thinking OutDoor 2015 Panel Discussion Round-UpTiming, Placing, Pricing – Sustainable Distribution and Retail Strategies For this year’s OutDoor we were…samuelfreeman13/08/2015