NetworkB is Brandwave’s live thought leadership and networking event series.
The latest ‘Insights Edition’ gave us a glimpse into all things buyer behaviour, consumer psychology, future trends, and community engagement.
NetworkB – The Insights Edition (2024)
Hosted at:
In collaboration with:
This ‘invite only’ event brought together some of the sports industry’s most influential leaders, brands, and governing bodies to discuss key issues and collectively move the sports industry forwards.
We often say that great marketing is based on great insights, so we were excited to be joined by Les Mills, Strava and Red Bull, who each showed us how insights drive their own brand strategies and how we can do the same within our own brands.
Core themes from NetworkB – ‘The Insights Edition’:
- No Rules Marketing – presented by Brandwave
- Using Gen Z Insight to Drive Brand Strategy – shared by Les Mills
- A Year in Sport, Utilising Data to Create Successful Activations & Campaigns – shared by Strava
- From Napkin to National News, Turning Insights Into Great Partnerships – presented by Red Bull
Watch Video: NetworkB – The Insights Edition
Previous Speakers and Panelists

Tobias Grober

Tom Kay

Amy Smith

Tom Reding

Evelina Jarbin

Dylan Wyn Pugh

Ralph Scholz

Prof. Dr. Niels Nagel

Jürgen Altmann

Jak Phillips

Maximilian Nortz

Peter Ottervanger

Gwilym Williams

Andy Tourell

Dr Sissi Pärsch

Ben Ashlin

Liz McMahon

Eniola Aluko

Andrew Denton

Chris Hill
