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Having (just about) recovered from an incredible, but challenging loop of the island, Will looks back at some of the best bits from Brandwave Bike Club’s recent ride out.

With blue skies above, a gentle south westerly breeze in full flow and an epic group of riders assembled from across the wider sports and outdoor industries, the stage was set for Brandwave Bike Club’s loop of the Isle of Wight.

After hopping off the ferry and onto the island, we left Ryde Pier for a full road ride lap of the island. With sea views, monumental climbs, rolling hills, buttery smooth lanes and some great coffee stops, it’s fair to label it as one of the all-time bucket list routes for all road riders!

Photo: Olympic chasing sailors, Meg & Steph making light work of the climb to the Needles.

So great to meet everyone on the ride, it’s the best way to enjoy fitness and make some friends. The social aspect was the best bit for us and it made the hills less painful!

Meg Brickwood & Steph OrtonBritish Sailing - Team Integra

Photo: Those post climb views…

Top day out on the bike meeting some great people from the cycling industry. Brandwave were even kind enough to lay on some glorious Spring sunshine. Thanks for a cracking day in the saddle.

Jack BoffyBrewDog

Photo: We’ve all been there, right? Asking for a friend.

I absolutely loved the Brandwave Isle of Wight group ride. Kudos, for organising such a great event, lovely company and top notch route.

Joe WeitzStrava

Photo: Having been busy working behind the scenes with the amazing team at Lazer to bring their new integrated rotational impact protection tech to life, it was great to give our new KinetiCore helmets their first big outing.

What an amazing day out with the Brandwave crew et al on the Isle of Wight. Big thanks for making it happen. No better time and place to ‘talk shop’ with the industry than when we’re all saturating ourselves in endorphins on the bike in the sun. Nasima & I both LOVED it - roll on the next one.

Henry Furniss & Nasima SiddiquiWyndyMilla Founders

Photo: That’s a wrap – 125km, a few climbs and an epic day out with a great crew!

Full round up video below:

Will Cowell