Sports Press Coverage

We are proud to regularly feature and comment on international sports issues in leading publications, websites and podcasts.

Ollie talks about ‘What makes an iconic marketing campaign iconic’.

Dan discusses ‘His take on the latest brand strategy trend.’

Dan comments on ‘The state of play in sports industry marketing’

Dan discusses why he believes many outdoor brands are behind when it comes to sustainability.

Check out Ollie’s interview with Daniel Tannenbaum from TechRound.

Dan talks on the Blue Earth Summit podcast.

Read about our Suunto announcement and how we launched the new Suunto 7 Smart watch, in this Agility PR Article.

Dan summarises the takeaway points and reviews the success of the first instalment of Brandwave’s NetworkB.

Read SGB Outdoor’s coverage of us in their ISPO 2020 Special.

Daniel reflects on how video marketing has changed.

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Read about the #RunUnexpected event we put together for Salomon in the endurance sport industry press

Dan speaks with The Times about ‘Tennis Bling’

Brandwave rebrands British Rowing membership programme

My Sporting Life: Brandwave founder Daniel Macaulay on windsurfing and why sport must be more inclusive

Intriguing Beings Podcast – Episode 18 – Dan Macaulay

AMER Sports retain Brandwave for 2019 as Salomon lead marketing agency

Les Mills partner heads panel on how gyms win on social media

Sport Relief 2018 #Chi2Munich Challenge

Les Mills appoints Brandwave as strategic agency

Dunlop launch #WeAreOne campaign

Opinion: A time of change to brand strategy?

Our Vicky Stickland and her Webinar with Myagi – The 3 Month Content Strategy Plan

Top of the class in the UK creative industry

Lewis Hamilton’s commercial value – Vicky Stickland

Bright Summer 2014 – Brandwave Analysis

Behind the scenes – ONeill’s Hydrofreak Boardshorts

Dan & Sam Packaging article – Sports Insight

Sam Freeman – Skate Brand Visual I.D (Page 41) – Boardsport Source

Oliver Robinson – Retailer Help: Everybodys goin’ surfin’ – Boardsport Source

Brandwave – Network B – Boardsport Source

Supporting student employability – The University Of Chichester

Daniel Macaulay – Real Business

A day in the life of Daniel Macaulay – Yachts & Yachting

Industry People – Daniel Macaulay – Windsurfer international

Working In Windsurfing – Boards Magazine

RNLI rolls out lifeguard finder app – Brand Republic

What’s the point, of point of sale? – Boardsport Source

In-store insights magazine / Issue 15 – POPAI

The AWT GOYA windsurfing festival rocked – Boards Magazine

OS Wins UKactive Campaign Award

Daniel Macaulay Guest Judge – BBC One The Apprentice