Anna Buechel

Account Director


Anna Buechel

Account Director

Our native German Account Director, Anna, was based in our UK office for 18 months, but moved back to our German office to help manage some of our German-speaking clients’ and keep the German office running smoothly. Before moving back to Germany she was also trying to teach the rest of the office some valuable German; how to order drinks at the bar at ISPO, or a coffee with milk!

Now, back in Germany and close to the Alps, our mountain girl’s focus is more on having enough coffee beans in our office and checking the snow forecast in the winter times (Anna: “mh, should I go skiing, or snowboarding on the weekend?”), getting the team on our road bikes in the summer and booking team events in the mountains.

Anna grew up in the Black Forest, so outdoor sports were always a big part of her life. As a former intern at Vaude Sports and an Outdoor lover, she knows the German tradeshows and the German sports market inside-out. Her organisational skills are second to none, in fact, Anna’s friends back at home call her their ‘Little Planning Queen’!

Anna looks after

– Account direction for Brandwave’s German clients
– Operations and project management
– Strategic brand positioning work
– German team recruitment
– Brandwave Germany coffee reserves
– Teaching the German team in Brandwave processes and snowboarding


– BA Applied Media, special field PR and Communication Management
– 4 years’ experience in a German advertising agency
– Previously worked at Vaude Sports in trade marketing, sponsoring, events and collaborations
– Qualified snowboarding instructor

Sporting passions

– Snowboarding/Skiing
– Climbing
– Yoga
– Biking (Mountains and Road)
– Hiking
– SUPing

You can find Anna on