“Growing up by the beach, I am lucky enough to have taught, worked, and competed in a huge variety of different sports since I was a kid… I think with most sports as with life in general, you pretty much get out what you put in. I’m always grateful to have personally gotten so much out of sports over the years – the sheer exhilaration, the focus, and the inherent sense of achievement but also the great friends, the travel, and the balanced lifestyle that goes with it all. The Brandwave team come from a pretty broad spectrum of sporting backgrounds but we all share the same passion. We love our work and we’re collectively proud to be a growing part of an industry that actively promotes sports to a wider audience.
When I first started the company, I never dreamed that we would work with the some of the iconic brands, athletes, and associations that we do today. We love being inspired by our clients and we’re happily obsessed with creating innovative, fresh and exciting new campaigns. We think the most important bit of any new marketing project is to really understand the mindset of the target audience. For the most part, I reckon that we’ve got that bit covered before we even get started…”